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Ford slashing F-150 customization by 90 percent


Click on the pic above for our high-res 2009 Ford F-150 gallery

As staggering as it may seem, the 2008 Ford F-150 pickup can be ordered in billions of different combinations. That's all going to change for 2009. In an effort to reduce complexity and cut spiraling costs in the process, Ford will be slashing the number of possible F-150 configurations by 90 percent. The automaker isn't leaving the rest of the lineup alone either. The Ford Expedition goes from 250,000 combos down to fewer than 10,000. The 2009 Lincoln MKS debuts with about 300 combinations, and the 2010 Ford Focus will offer only about 150, which is 95 percent fewer than the current model. Are you in the market for a 2009 Ford F-150 and worried that you won't be able to get it exactly the way you want? Don't fret, Ford will still offer more than 9 million combinations for next year's model, including a brown one we presume.

Gallery: 2009 Ford F-150


[Source: Automotive News, subs. req'd]

Cologne plant begins pumping out 2009 Ford Fiesta


Click above for high-res gallery of the Fiesta beginning production

Ford has finally begun production of the all-new 2009 Ford Fiesta in Cologne, Germany, today. After an investment of 455 million Euros (about $674 million) to restructure and modernize the plant, Ford is expecting its 4,000 employees will be able to roll out 148,000 Fiestas by the end of the year, which is an impressive 1,900 cars each day). In January 2009, the Valencia plant in Spain will also begin building the Fiesta. There are also production plants in China, Thailand, and Mexico that are tooling up for the newest small Ford in order to meet worldwide demand, which finally includes the U.S. where it will also be sold in both sedan and hatchback configurations around 2010. Based on the Verve concept, the new compact is exactly what the automaker needs in today's efficiency-conscious marketplace, and its stylish enough not to be considered a cheapskate or eco-geek while driving.

Gallery: 2009 Ford Fiesta begins production


[Source: Ford]

Continue reading Cologne plant begins pumping out 2009 Ford Fiesta

Ford: We can make money on small cars!

Click above for high-res gallery of the Euro Ford Focus

For years, enthusiasts have been clamoring for Euro-only Blue Oval models to be sold in American dealerships. This dream is finally coming true, starting with the new Ford Fiesta and next-gen 2010 Ford Focus. Mark Fields has revealed that the European Focus and Foci built in North America will share 90% of their parts compared to just 20% today. Not only will this make for better cars, it also allows Ford to realize a double-digit profit improvement on each Focus compared to what it's earning today. This is certainly a positive development, as the automaker believes that the small car segment will nearly double in the next few years. We're inclined to agree unless Exxon discovers that the Earth's core is made of crude. The other part of Ford's plan is to make its North American plants flexible enough to respond quickly to the ever-changing U.S. market, which is something Toyota, Honda and other import automakers assembling vehicles in this country have already done with great effects.

Gallery: 2008 Euro Ford Focus


[Source: Ford]

Continue reading Ford: We can make money on small cars!

Chrysler expanding Detroit plant for car-based Grand Cherokee


Click above for big gallery of the current Jeep Grand Cherokee

Jeep has a long and illustrious history with the Cherokee and Grand Cherokee, and that lineage will continue on, albeit with some modifications to remain relevant to the times. Unlike many of its closest rivals that used a body-on-frame approach (we're looking at you, Explorer), the Grand Cherokee has always been based on a unibody platform. But it looks like future Grand Cherokees will be moving on to a car-based platform rather than its own dedicated one. To retool for this new vehicle program, Chrysler has announced that its Jefferson North Assembly Plant in Detroit will be getting a $1.8 billion renovation that should employ 400 new workers -- a boon for the weary Detroit-area economy.

While purists may not like the idea of a car-based Grand Cherokee, we can't imagine that Chrysler would make the mistake of alienating its vast army of die-hard Jeep fans by making its flagship product too road-biased. Remember too that the Grand Cherokee name has always been affixed to a model that's a bit less rough-and-tumble than other more hardcore Jeep models like the Wrangler. Expect to see the next-gen Grand Cherokee sometime in 2010. Thanks for the tip, Roger!

[Sources: Dow Jones Newswire, Automotive News - sub. req'd]

Toyota to start building Highlander in U.S. six months early


Click above for high-res pics of the 2008 Toyota Highlander from our review

Up to this point, all Highlanders destined for the U.S. have been built in Japan. Toyota had planned to start building a new, redesigned Highlander in late 2009 at its plant in Tupelo, Mississippi, a factory that is still under construction, but the rapidly slumping SUV market prompted it to postpone the vehicle's redesign to 2010. Things change quickly in this business, however, and because its plant in Princeton, Indiana that builds the full-size Tundra is now sitting idle, Toyota has decided to use that capacity to start building the Highlander in the fall of 2009. The Tupelo plant, meanwhile, will instead start building the Prius here in the U.S. when its construction is completed in 2010. All this flip flopping of production can be done because of the flexible manufacturing that was built into each of Toyota's plants, and the positive end result is that its workers can keep working rather than sitting at home without a paycheck.

[Source: Automotive News - sub. req'd]

REPORT: Cadillac places DTS/STS replacement on hold


Click on the image above for our high-res 2008 Cadillac STS gallery

It may be the end of the Big Cadillac. Not only has General Motors put plans for a DTS/STS replacement on the back burner, but apparently the flame is close to being extinguished as consumers are demanding smaller and more fuel efficient vehicles. Cadillac's banner year was 1954 (the year Elvis was driving a pink '54 model). Back then, the big Caddys represented wealth and success (and gas was only $.25 per gallon). Today, a 4,000-pound super-sized sedan averaging 15 mpg in the city cycle doesn't bode well with anyone. With plans for their replacement on hold, and the rumor that the DTS/STS my be combined into one new vehicle unconfirmed, GM is focusing on coupe and wagon versions of the CTS and smaller and more fuel efficient SUVs. For the record, we don't consider the just-announced $71,000 2009 Escalade Hybrid smaller and more efficient....


[Source: Bloomberg]

Chrysler asks UAW for 10-hour, four-day workweek

In an effort to cut down on travel and energy costs, Chrysler is said to be in negotiations with the United Auto Workers Union to switch from five, eight-hour days down to four days with ten-hour shifts. We first heard this scheme mentioned as a possibility for the Jeep Factory in Toledo, Ohio, though it now appears as if all but the few plants turning in high amounts of overtime would be affected if the UAW agrees to allow Chrysler to make the scheduling change. As is typical with the new Cerberus-owned automaker, the Chrylser LLC isn't giving out any information on specific savings targets, though preliminary figures put the reduction at something close to -- but under -- $10 million a year. The new shifts are already underway at a Chrysler distribution center in Atlanta, Georgia.

[Source: Automotive News - sub. req'd]

Ford talks tough on quality, promises best-built small cars

Click above for high-res gallery of the 2009 Ford Fiesta


Not wanting to take second place to anyone, especially Toyota, Ford is vowing that its new line of Euro small cars, including the new Fiesta and next-gen Focus, will launch in the U.S. with the best quality in the industry. That's the official word from Bennie Fowler, Ford's VP of Global Quality. To accomplish this goal for the 2010 model year, Ford will send a handful of UAW workers to Wayne State University where they will become certified "Six Sigma Black Belts" (a.k.a. quality experts with the coolest certification ever) and take their learned expertise back to the assembly plants. The industry average right now is about 1,300 problems per 1,000 vehicles. Ford is promising that its new line of small cars from Europe will have just 800 things gone wrong per 1,000 vehicles. It is a target that bests their Japanese rival, but it still leaves us wondering why they wouldn't just aim for zero problems?

Gallery: 2009 Ford Fiesta


[Source: The Detroit News]

Toyota Camry Solara Convertible saved from Gallows Pole



Did Toyota get some silver? Did it get a little gold? What did it get, to keep the Camry Solara Convertible from the Gallows Pole*? According to Steve St. Angelo, president of Toyota's Kentucky operations and of no relation to Robert Plant, Toyota got a lot of grief from customers and dealers who didn't want to see the drop-top swinging from the Gallow's Pole. The Hangman was supposed to come for the Solara 'Vert this month, but production has now been extended for two full years. Automotive News reports that Toyota only sold 28,479 units of the Solara Coupe and Convertible in all of 2007, and while the majority were likely 'verts, the number still seems too low to argue that demand was high enough to give it two years' worth of extra production. St. Angelo also didn't clarify if the Solara Coupe would enjoy the convertible's amnesty or not. Regardless, the Hangman's wrong on this one and the Solara should be swinging.

*for those too young to remember Led Zeppelin's 'Gallows Pole', click here.

[Source: Automotive News, sub. req'd]

Final first-gen MINI convertible rolls down the line


Click above for high-res gallery of the MINI Cooper Convertible Sidewalk

Fans of the MINI Cooper Convertible take note: the last of the first-generation R52 models has now rolled off the assembly line. The last of the breed was a Cooper S with the Sidewalk package, painted metallic White Silver. If you were hoping to get your hands on this climactic machine, don't get your hopes up -- it's already been sold. Don't fret, though, there is a good side to this story. This stoppage was all planned, of course, and it means that the line will begin retooling for the second-generation R57 model. The next MINI convertible will be powered by the newer BMW/PSA/Peugeot-Citroen 1.6-liter four cylinder engine that should make it a little more frugal than before. Also of note are the new pop-up roll bars that replace the fixed units from the older model. Lastly, the R57 convertible will come in a few new colors, including Interchange Yellow (think hi-liter), Space Blue and the Hot Chocolate hue that had previously only been available on the Clubman.


[Source: MINI]

Continue reading Final first-gen MINI convertible rolls down the line

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